Privacy Policy

This Privacy Policy covers the information that we may collect or receive across the Internet and other digital formats:

Website Privacy Policy

Automatad offers full stack programmatic monetization solutions for publishers. The website privacy policy explains how information about you is collected, used, and shared by Automatad Inc, when you visit our properties. Our “properties” includes our company website - automatad.com and blog - headerbidding.co) . For information on how our platform collects, shares, and uses data about you, go to the platform policy.

We may change this Website Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of the policy. We encourage you to check back regularly to stay informed about our information practices and the choices available to you.

Collection of Information

Information You Provide to Us

We collect and store information you provide directly to us to enquire about our solutions and any other general queries related to our products.

If you reach us through our contact form, we will typically collect Your Name, Email Address, Website Link, Website Traffic, and comments (optional).

If you choose to write directly using the email address info@automatad.com, we will save the information you’ve provided in the email.

Information We Collect When You Use the Site

When you use our properties, we collect information about your browser type, device type, IP address, user agent string, operating system, mobile carrier, and identifiers assigned to your browser or device. We also collect information about your visit to our website such as access times, and the pages viewed.

We use various technologies to collect information, including cookies, web beacons, web storage, and unique device identifiers. Cookies are small data files stored on your hard drive or in device memory that help us to tailor recommendations and promoted content to your preferences over time. For instance, we may use your browsing history to show you ads that we think will be of particular interest to you. We may also collect information using web beacons (also known as “tracking pixels”). Web beacons are electronic images that may be used on our properties or in our emails and help perform a set of functions including delivering cookies, counting visits, and understanding usage. For more information about cookies, and how to disable them, refer “Your Choices” below.

Information We Collect From Third Parties

We may obtain information from other sources and combine that with information we collect through our properties. For instance, we may collect information about you from third parties, including other advertising companies and publicly available sources.

Use of Information

We use the collected information to provide better experience to you while accessing our properties. We also use the information to improve our services and respond to your queries and feedbacks.

Besides, we may also use the information about you to perform any other purposes requested by you or prefaced by us while collecting the information.

Sharing of Information

We avoid any unnecessary information sharing with any third parties and maintain strict data security practices to safeguard your information with us. We may share our information

  • With vendors, consultants, and other service providers who need access to such information to carry out work on our behalf;
  • In response to a request for information if we believe disclosure is in accordance with, or required by, any applicable law, regulation, or legal process;
  • Between and among Automatad and our current and future parents, affiliates, subsidiaries, and other companies under common control and ownership; and with your consent or at your direction.

Advertising and Analytics Services Provided by Others

The information we collect may be used by third-party entities to analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our properties and other websites.

For more information about interest-based ads, or to opt out of having your web browsing information used for interest-based advertising purposes by companies that participate in the Digital Advertising Alliance, please visit www.aboutads.info/choices.

Security

We employ and follow strict rules and maintain industry regulations to keep your information you safe and to prevent it from loss, theft, misuse, unauthorized access, disclosure, alteration and destruction.

Your Choices

Updating Your Information — You may update, correct, or delete information about you at any time by emailing us at info@automatad.com.
Note: We may retain certain information as required by law or for legitimate business purposes. We may also retain cached or archived copies of information about you for a certain period of time.

Cookies — Most web browsers will accept cookies by default. If you prefer, you can choose to set your browser to remove or reject cookies. Note that if you choose to remove or reject cookies, the functionality of our properties might be affected.

Consent — When you access or use our properties, you will be given a choice to agree or disagree to share information about yourself to us and other third parties we use. If you disagree, we will not process or share information about you in any ways.

Contact Us — If you have any questions about this Website Privacy Policy, please contact us at: info@automatad.com.

Platform Privacy Policy

This Platform Privacy Policy explains how information about you is collected, used, and disclosed by Automatad Inc (“Automatad”) when you visit websites that integrate Automatad’s technology. Automatad operates a platform that serves and personalizes the advertisements shown its partner websites (the “Solutions”). Throughout this Platform Privacy Policy we refer to partner websites that integrate our Solutions as the “Partner Sites.” For details about how we collect information from visitors of our own properties, refer our Website Privacy Policy.

We may change this Platform Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of the policy. We encourage you to check back regularly to stay informed about our information practices and the choices available to you.

Collection Of Information

In order to help our Partner Sites to provide better advertisements that are relevant to your interests, we collect certain information when you access our Partner Sites. This information includes

Browser and Device Information — When you access Partner Sites, we collect information about your browser type, device type, IP address, user agent string, operating system, mobile carrier, and identifiers assigned to your browser or device.

Usage Data — We collect information such website you visited immediately prior to our Partner Sites, accessed pages and time spent on the pages accessed.

Click Data — When you visit Partner Sites, we collect information about the advertisements that you click on.

Information from Third Parties — We may also obtain information about you from third-parties such as analytics, measurements and actionable data to improve our Solutions.


We use various technologies to collect information, including cookies, web beacons, web storage, and unique device identifiers. Cookies are small data files stored on your hard drive or in device memory that help us to tailor recommendations and promoted content to your preferences over time. For instance, we may use your browsing history to show you ads that we think will be of particular interest to you. We may also collect information using web beacons (also known as “tracking pixels”). Web beacons are electronic images that may be used on our properties or in our emails and help perform a set of functions including delivering cookies, counting visits, and understanding usage. For more information about cookies, and how to disable them, refer “Your Choices” below.

Use Of Information

We use the collected information to provide better ad experience to you while accessing our Partner Sites. We also use the information to improve the advertising experience of you with other third party advertising companies. For more, refer Sharing of Information below.

Retention Of Information

All the information we collect about you while accessing our Partner Sites including IP address, browser history, and device identifiers are neither saved or cached by our Platform. However, we may use de-identified or aggregated information which cannot be used to identify you, in order to provide analytics and performance metrics to our Partner Sites.

Sharing Of Information

We avoid any unnecessary information sharing with any third parties and maintain strict data security practices to safeguard your information with us. We may share our information.

  • With vendors, consultants, and other service providers who need access to such information to carry out work on our behalf;
  • In response to a request for information if we believe disclosure is in accordance with, or required by, any applicable law, regulation, or legal process;
  • Between and among Automatad and our current and future parents, affiliates, subsidiaries, and other companies under common control and ownership; and with your consent or at your direction.

Our Partner Sites may share information about you with other publishers or advertisers that partner with them. Those are guided by their own privacy policies.

Your Choices

Opting out of Personalized Ads — You may opt out of receiving personalized advertisements from Automatad by clicking the “Opt Out” button below this section. When you opt out, we will set a cookie on your browser that tells our platform not to personalize advertisements to you on that browser. Please note that even after you opt out of receiving personalized advertisements, you may still see advertisements that’s delivered to you contextually or based on your history.

If you use multiple devices and/or multiple browsers, you need to opt out on each device and browser you use. If you clear your cookies or use a new device or browser, you will need to opt out on each device and browser.

Consent — When you access or use our Partner Sites, you will be given a choice to agree or disagree to share information about yourself to our Platform and other advertising companies. If you disagree, our Platform will not process or share information about you in any ways.

Contact Us — If you have any questions about this Website Privacy Policy, please contact us at: info@automatad.com.